6 week pitch
Kyles Group
For this brief you will be working with Jameson whiskey who are hoping to develop a locally inspired cocktail to celebrate their local connections to Belfast and Northern Ireland and using sustainable ingredients in the region.
Your task is to create a digital product or experience that will assist with the process in some way. Initial ideas could be:
Ap app that allows mixologist and bartenders to submit their cocktail for consideration.
A map based product that allows people to source the ingredients themselves and demonstrate how to make the cocktail; at home.
A digital product that displays local establishments where the cocktail is available and connects these businesses to Jameson and the sense of place in NI.
However this brief is open for ideas and you should feel free to come up with your own ideas.
Although time is short, you should aim to produce as much as possible for your response.
Deliverables may vary depending on your idea, but aim to produce either a presentation that pitches your idea or a prototype.
Outcomes will be projected as part of a showreel so bear this in mind when choosing how to best present your work.
Keep a record of you process, sketches, wireframes and research to assist with judging.
Your work will be presented as part of Belfast Design Week at an event on the 5th November.